Jul 22, 2025

What Clean Beauty Really Means (And Why It Matters More Than Ever)

Let’s Talk Clean Beauty

You’ve probably heard the phrase clean beauty before. It’s everywhere these days on product labels, in magazine articles, all over social media. But what does it actually mean? And why should you care?

Today is National Clean Beauty Day, and we think it’s the perfect time to have this conversation.

At Sally B’s Skin Yummies, clean beauty isn’t a trend it’s our standard. Every single product we make is rooted in one simple belief: you deserve skincare that’s safe, effective, and made with care.

So… What Is Clean Beauty?

Clean beauty means a few things to us:

1. Ingredients You Can Trust

Many traditional skincare products use chemicals that can irritate your skin or even mess with your hormones. We're talking about things like parabens, phenols, and synthetic fragrances.

We don’t use any of that.

Instead, we focus on ingredients that are kind to your skin and your health. Things that hydrate, soothe, protect, and nourish—without hidden risks.

2. Sourcing That Makes Sense

We use mostly certified organic ingredients, and we do our homework. Every ingredient is researched for safety and effectiveness, and most are rated safe by the Environmental Working Group’s Skin Deep® database.

Basically, if we wouldn’t put it on our own skin, we’re not putting it in our products.

3. Products That Actually Work

We’ve all tried “natural” products that didn’t do much, right? That’s not what we’re about. Our products are loaded with antioxidants, vitamins, and plant-based nutrients that actually deliver results like softer skin, fewer breakouts, and a healthy, hydrated glow.

4. Handmade with Heart

We make everything ourselves in small batches, right here in our Atlanta store. That means no giant factory production, no outsourcing, and no cutting corners. Just fresh, carefully crafted products that we stand behind 100%.

5. Complete Transparency

We tell you exactly what’s in every product no mystery ingredients, no fine print. Because you have the right to know what you're putting on your skin.

Why It Matters

The truth is, your skin absorbs a lot more than you might think. And what goes on your body can affect your whole body.

Choosing clean skincare is a way to take care of yourself from the outside in. It’s about feeling good in your skin and about what’s in your skincare.

Ready to Make the Switch?

If you're curious about clean beauty or looking to refresh your routine, today’s the perfect day to start. Some of our most-loved clean products include: